Saturday, August 29, 2009

Hmmmmm......

PowerTap Joule - here

1 comment:

Anonymous said...

I hadn't seen anything on that new powertap. They (Saris), actually came to Atlanta about 12 to 18 months ago for a focus group study with actual athletes that used their product. So I sat in a room for a few hours and told them what I liked and what I would like in a product (they said, "give us your dream product ideas"). I'll be curious to see what they came up with but what was impressive is how the company approached product development (they actually started with the users and asked, "tell us what you want"). Sounds logical but how many companies actually do it?